Neo Yachts & Composites – Corporate Site
Fast sailing boats that can also be sailed with a small crew.
Neo Yachts & Composites was born as an Italian craft boatyard offering highly technological know-how and attracting the most important names in sailing, captivating the visitor with powerful and streamlined water lines, characterised by a modernity that is never too cold or an end in itself.
Innovation as a keyword
The relationship that binds us to Neo Yachts and its founder Paolo Semeraro took its first steps right from the creation of the company, and we have now reached the 3rd restyling of the site, always keeping innovation and clean lines as well as content as the watchword.
Global Market
Neo Yachts is an international company and its market is global, boasting clients from both hemispheres, ranging from the United States and Ukraine to Japan and Hong Kong. This has greatly characterised the communication, which has been structured according to the dictates of the English language, i.e. very clean and short sentences.
Digital Brochures
Right from the start, we set up the boat description pages as digital brochures, allowing the visitor to find the salient data in convenient boxes with numbered lists inside. The quality of the images, the presence of videos and reviews created by various trade magazines make for information-rich navigation.
Paper Brochures
Our collaboration also involved the production of various printed media for the various international fairs in which the company took part, including the Genoa Boat Show and BOOT in Düsseldorf. The graphics of the brochures naturally followed the typical stylistic features of the digital image, creating an important family feeling to consolidate the feeling of solidity and integration that one breathes inside a Neo Yachts & Composites boat.
Task
Design and Content structured for foreign markets.